Lead Generation Specialist
Core
Identify and engage potential resellers and partners to expand Perceptive Analytics' market reach through direct outreach and collaboration.
Role type
Lead Generation Specialist
Builds
Reseller and partner network for Perceptive Analytics
Domain
B2B Sales / Channel Partnerships
Deliverable
client delivery
Required skills
cold calling, LinkedIn outreach, meeting coordination, value proposition communication, presentation creation, joint marketing collaboration, outreach tracking, progress reporting
Responsibilities
Identify potential resellers and partners through LinkedIn, email, and cold calling; Conduct outreach to prospective resellers using LinkedIn and other outreach tools; Coordinate and schedule meetings with potential partners to explore collaboration opportunities; Help communicate Perceptive Analytics' unique value proposition to resellers and their clients; Assist in creating presentations and pitches for resellers while collaborating on joint marketing initiatives, including webinars, case studies, and audience-specific content; Manage and track outreach efforts, ensuring timely follow-ups and maintaining a proactive approach; Provide regular updates on engagement progress, highlighting potential partnerships and outcomes.
