Senior Growth Manager
Core
Shaping overall performance marketing strategy and execution to accelerate user growth across every continent.
Role type
Senior Growth Manager (Performance Marketing & User Acquisition)
Builds
User acquisition campaigns, app store optimization, search engine optimization, and multi-channel marketing strategies.
Domain
Mobile communications / Digital Marketing
Required skills
Performance marketing strategy, budgeting and forecasting, KPI and P&L management, multi-channel marketing (affiliate, PPC, SEO, social media), campaign analysis, team scaling and recruitment, cross-functional collaboration, data analytics, consumer behavior analysis
Preferred skills
Google Analytics certification, degree in Marketing or Business Administration
Technologies
Google Analytics, App Store Optimization tools, SEO tools, PPC platforms
Responsibilities
Lead paid performance marketing campaigns, control quarterly and annual budgeting, track KPIs and P&Ls, identify and test new growth channels, scale the user acquisition team, collaborate with other business units, present funnel conversion improvement ideas to management
Seniority
Senior, hands-on IC with team leadership
