Head of Paid Acquisition
Core
Lead and scale performance marketing across EMEA to drive profitable growth across the full customer lifecycle.
Role type
Senior Head of Paid Acquisition (EMEA)
Builds
Scalable paid media acquisition engine for Electrolux appliances in Europe
Domain
Consumer Appliances / Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Performance marketing strategy, data-led optimization, budget forecasting, international team leadership, cross-functional partnership, stakeholder influence
Preferred skills
Strategic thinking, hands-on execution, analytical decision-making, growth orientation
Technologies
Google Ads, Meta Ads, LinkedIn Ads, Salesforce, Tableau
Responsibilities
Define and execute EMEA paid acquisition strategy across all channels, Drive profitable growth through data-led optimisation, Own budgets, forecasting, and performance management at scale, Lead a high-performing, international team and elevate capabilities across markets, Partner with D2C, Product, Brand, and Analytics to ensure end-to-end commercial impact
Seniority
Senior, hands-on IC with people leadership