Job
Core
Develops and executes annual marketing plans for spirits and beverages brands, manages budgets, and drives sales targets through sales team guidance and market execution.
Role type
Brand Manager (FMCG)
Builds
Marketing plans, brand activations, and sales support for spirits and beverages
Domain
Food and Beverage / FMCG
Deliverable
product features
Required skills
Marketing strategy, budget management, sales target achievement, competitor analysis, market execution, P&L knowledge, merchandising standards, stakeholder communication
Preferred skills
On Trade experience, creative initiative
Technologies
MS Office (Excel, PowerPoint)
Responsibilities
Develop and execute annual marketing plans, manage marketing budgets, monitor market trends and competitor activations, support sales team to achieve targets, create merchandising standards and POS materials
Seniority
Mid-level, hands-on IC