Job
Core
Strategic Marketing/Brand Manager driving long-term brand direction, financial targets, and high-impact marketing activities for a cava and alcoholic beverage portfolio in Cyprus.
Role type
Senior Marketing/Brand Manager
Builds
Brand presence and commercial growth for a cava and alcoholic beverage portfolio
Domain
FMCG / Wines and Spirits
Deliverable
product features
Required skills
Brand strategy, market and competitor analysis, campaign planning and execution, P&L management, stakeholder relationship building, project management, consumer insight analysis
Preferred skills
WSET certification, Category B driving license
Technologies
Consumer insight tools, market analysis platforms
Responsibilities
Develop annual marketing and brand plans; define brand positioning, pricing, and promotions; plan and deliver marketing campaigns, events, and activations; manage marketing budgets and ROI; collaborate with commercial teams on product presentations and proposals
Seniority
Mid-Senior, hands-on IC