Sr. Manager, Dairy & Beverage Category Marketing T&HS USCAN
Core
Lead a diverse product portfolio for dairy and beverage categories, crafting value propositions, driving growth, and enabling sales teams.
Role type
Sr. Manager, Category Marketing
Builds
Global category strategy, regional roadmaps, growth initiatives, and new product launches for the US/Canada market.
Domain
Food & Beverage / Ingredients / Dairy & Beverage
Deliverable
product features
Required skills
Strategic planning, market analysis, financial acumen, cross-functional leadership, customer engagement, brand management, innovation management, sales enablement, project management
Preferred skills
Insight-driven storytelling, autonomous leadership, collaborative influence, adaptability
Technologies
None explicitly stated
Responsibilities
Shape global category strategy leveraging local market insights; drive regional roadmaps for technical and commercial execution; engage key customers to convert high-value sales opportunities; lead cross-functional teams to implement annual growth plans; coordinate new product launches with global teams; analyze profitability and identify growth opportunities.
Seniority
Senior, hands-on IC with strategic leadership