Senior Lead Product Marketing (x/f/m)
Core
Scaling Doctolib's largest product launch in Germany (All-In-One practice software) by developing and executing Go-to-Market strategies to onboard practices and improve user satisfaction.
Role type
Senior Lead Product Marketing Manager
Builds
Go-to-Market strategies for product and feature launches, product positioning, and messaging for the German market.
Domain
Healthcare technology (Medtech) / SaaS
Deliverable
product features
Required skills
Go-to-Market strategy development, product positioning, market analysis, stakeholder management (VP/MD level), cross-functional leadership, project management, strategic planning
Preferred skills
Scale-up experience, Medtech industry experience
Technologies
None stated
Responsibilities
Develop and execute Go-to-Market strategies for product launches, define product positioning and messaging, analyze market trends and competitive landscape, manage feature releases, collaborate with Marketing, Sales, Customer Success, and Product teams, ensure regulatory and technical compliance alignment
Seniority
Senior, hands-on IC with management responsibilities