B2B Marketing Manager - Brazil
Core
Driving lead and demand generation for Cambly's B2B sales in the Latam market through integrated campaigns, content, and events.
Role type
B2B Marketing Manager (Demand Generation)
Builds
Qualified leads, sales pipeline, and revenue for Cambly's enterprise sales team in Latin America.
Domain
EdTech / E-Learning / HR Software / Well-being
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B demand generation strategy, integrated campaign management, content creation (blogs, case studies, whitepapers), event planning (online/offline), Account-Based Marketing (ABM), LinkedIn social media management, budget management, sales alignment
Preferred skills
LinkedIn Ads optimization, EdTech/E-Learning/HR Software sector experience, fast-growing startup experience, remote team collaboration
Technologies
LinkedIn Ads, LinkedIn
Responsibilities
Design and execute integrated B2B demand generation campaigns; manage content funnel including blogs and collateral; plan and execute online and offline events; implement ABM strategies; grow B2B LinkedIn presence; analyze marketing performance metrics; manage marketing budget; collaborate with Sales teams on lead quality and messaging
Seniority
Mid-Senior, hands-on IC