Senior Performance Marketing Manager:in (d/m/w)
Core
Senior Performance Marketing Manager responsible for planning, executing, and optimizing paid ad campaigns across Meta, Google, and TikTok with a 7-figure annual budget, focusing on conversion and ROAS.
Role type
Senior Performance Marketing Manager
Builds
Paid ad campaigns and conversion strategies for a D2C fashion/lifestyle brand
Domain
E-commerce / Fashion / Performance Marketing
Required skills
Meta Ads, Google Ads, TikTok Ads, Attribution tools (Klar, Triple Whale), Data analysis (ROAS, CAC, MER), Creative strategy, AI tools (Claude, ChatGPT), Google Sheets/Excel
Preferred skills
Pinterest, Influencer Marketing, Scaling from 2-digit to 3-digit revenue
Technologies
Meta, Google, TikTok, Klar, Triple Whale, Claude, ChatGPT
Responsibilities
Plan and optimize paid ad campaigns across multiple channels, manage 7-figure budget and forecasts, analyze performance and trends, report to executive leadership, test new channels and creative concepts, collaborate with creative and retention teams
Seniority
Senior, hands-on IC