CRM & MarTech Manager (d/w/m)
Core
Designing and building the CRM architecture and RevOps engine to support dual Go-to-Market models (Enterprise projects and Product-Led Growth) as a Single Source of Truth for Sales and Marketing.
Role type
Senior CRM & MarTech Manager
Builds
Scalable international CRM system, automated workflows, tracking infrastructure, and reporting dashboards
Domain
B2B SaaS, Enterprise Sales, Product-Led Growth
Required skills
CRM architecture design, RevOps workflow automation, API integrations, SQL, data modeling, dashboarding, data quality management, GDPR compliance, AI tool evaluation
Preferred skills
Experience with hybrid Enterprise and PLG models, public sector experience
Technologies
Pipedrive, HubSpot, Salesforce, n8n, Zapier, Make
Responsibilities
Analyze existing tool stack and design target architecture, build automation workflows connecting Enterprise and Self-Service funnels, manage tracking and attribution for international launches, develop dashboards for pipeline and revenue reporting, ensure data quality and deduplication, oversee GDPR and compliance requirements, evaluate and integrate AI-native CRM tools
Seniority
Senior, hands-on IC