Team Lead Product Marketing (m/w/d)
Core
Lead the Product Marketing team to drive commercial success, pricing, packaging, and go-to-market strategy for B2B monitoring and observability software.
Role type
Senior Product Marketing Team Lead (Player-Coach)
Builds
Pricing models, packaging, positioning, and go-to-market assets for Checkmk's monitoring and observability platform.
Domain
B2B SaaS, Infrastructure/Monitoring/Observability
Required skills
B2B software product marketing leadership, pricing and packaging strategy, go-to-market planning, competitive positioning, launch management, stakeholder management, data-driven decision making, technical product demonstration, English fluency
Preferred skills
Experience with monitoring/observability software, hybrid go-to-market (self-service/direct/channel), open-source/open-core business models, solution engineering background, AI/automation usage
Technologies
Checkmk, Gartner, Forrester, AI tools
Responsibilities
Lead and coach the Product Marketing team, define quarterly priorities and business cases, manage pricing and packaging decisions, define positioning and messaging, execute product launches and adoption tracking, prepare analyst briefings, personally lead key workstreams like flagship launches
Seniority
Senior, hands-on IC with team leadership