Senior SEA Manager – E-Commerce (m/w/d)
Core
Senior SEA Manager responsible for scaling profitable Google Ads campaigns (Search, Shopping, PMax, YouTube) for a high-growth European D2C footwear brand.
Role type
Senior Performance Marketing Manager (Google Ads)
Builds
Scalable, profitable paid search and video campaigns for a global footwear brand
Domain
E-Commerce / D2C Footwear
Required skills
Google Ads strategy, Search/Shopping/PMax campaign management, bidding optimization, ROAS/CAC analysis, feed management, tracking & attribution, creative asset optimization
Preferred skills
Experience with international scaling, data-driven decision making, cross-functional collaboration
Technologies
Google Ads, Google Merchant Center, Google Analytics
Responsibilities
Manage 7-figure advertising budgets, develop and test ad copy and feed optimizations, analyze international campaign performance, optimize bidding and scaling strategies, collaborate with creative and data teams
Seniority
Senior, hands-on IC