Online Marketing Manager (m/w/d) Lead Strategie
Core
Lead the SEA unit's profitability, drive innovation (AI automation), and manage high-end campaigns for enterprise accounts.
Role type
Senior Online Marketing Manager (SEA Lead)
Builds
Profitable SEA units and high-performance campaign strategies for enterprise clients
Domain
Digital Marketing / Search Engine Advertising
Required skills
Google Ads, Microsoft Ads, Unit P&L management, Team leadership, AI tool implementation, Budget pacing, Forecasting, Analytics, Looker Studio
Preferred skills
SEO trends, Process optimization
Technologies
Google Ads, Microsoft Ads, Analytics, Looker Studio, AI tools
Responsibilities
Monitor unit KPIs (margin, utilization, contribution margin), mentor team members, implement AI tools and process optimizations, manage complex enterprise campaign budgets, support sales with estimates and upselling, create performance reports and strategic recommendations
Seniority
Senior, hands-on IC with leadership duties