Senior Specialist, EMEA Field Marketing
Core
Execute EMEA field marketing and demand generation programmes, primarily in UKI, through digital campaigns and in-person experiences to engage priority accounts and drive pipeline.
Role type
Senior Specialist, Field Marketing
Builds
Regional go-to-market plans, integrated campaigns, and in-person events for law firms, corporates, and partners
Domain
B2B Legal Technology / Professional Services
Deliverable
product features
Required skills
Campaign Management, Event Planning & Execution, Audience Acquisition, Project Management, CRM & Marketing Automation, Sales & Marketing Collaboration
Preferred skills
B2B SaaS marketing, Legal technology/AI/e-discovery knowledge
Technologies
Salesforce, Marketo
Responsibilities
Execute EMEA field marketing programmes with UKI priority; Deliver integrated programmes across events, digital, and demand generation; Adapt global campaigns for regional audiences; Partner with Sales/BDR on account engagement; Manage programme logistics, budgets, and vendor coordination; Track and report on programme performance using insights.
Seniority
Senior, hands-on IC