Senior Field Marketing Manager
Core
Lead event-driven pipeline generation by planning, executing, and managing strategic hosted and third-party events to drive revenue.
Role type
Senior Field Marketing Manager (Event Strategy & Execution)
Builds
Event pipelines and revenue opportunities for B2B SaaS, fintech, and cybersecurity clients
Domain
B2B SaaS, Fintech, Cybersecurity, Fraud Prevention
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Event planning and execution, Budget management, Vendor negotiation, Outbound outreach management, Cross-functional coordination, Event ROI analysis, Project management, Audience engagement strategies
Preferred skills
Experience with Cvent, Eventbrite, Salesforce, Marketo, Trade show management, Executive roundtable management
Technologies
Apollo, Cvent, Eventbrite, Salesforce, Marketo
Responsibilities
Develop event strategy with GTM and Vertical Marketing teams, Own planning and execution of major hosted events and summits, Coordinate with external vendors for contracts and budgets, Build and manage outbound outreach sequences to drive attendance, Create opportunity overviews for executive attendees, Manage attendee engagement and follow-up actions, Track and analyze event ROI and KPIs
Seniority
Senior, hands-on IC
