Specialist, Field Marketing
Core
Execute integrated demand generation campaigns and field/virtual events across Singapore, Hong Kong, India, and South Korea to drive pipeline goals for RelativityOne, a legal data intelligence platform.
Role type
Field Marketing Specialist (Demand Generation & Events)
Builds
Integrated marketing campaigns, trade shows, webinars, and customer events for legal tech clients
Domain
Legal Technology / SaaS
Deliverable
product features
Required skills
Integrated campaign planning, Event logistics & vendor coordination, Salesforce, Marketo, Asana, Data analysis, Cross-functional collaboration
Preferred skills
B2B SaaS marketing, Account-based marketing (ABM), Legal technology sector experience
Technologies
Salesforce, Marketo, Asana
Responsibilities
Execute demand generation campaigns (digital and event-driven), Plan and deliver field/virtual events (logistics, coordination), Collaborate with Sales on target accounts and pipeline goals, Manage campaign timelines and budgets, Track and report on campaign performance metrics, Amplify global marketing initiatives across Asia markets
Seniority
Mid-level, hands-on IC
