Native Campaign Manager (Remote)
Core
Manage and optimize paid native media campaigns across Health, Insurance, and Financial Services verticals to drive revenue growth and maximize ROI.
Role type
Senior Performance Marketing Manager (Native Ads)
Builds
High-traffic, high-conversion native advertising campaigns for Forbes Advisor's global consumer advice platform.
Domain
Digital Marketing / Performance Marketing / Native Advertising
Required skills
Native ad platform management (Taboola, Outbrain, Microsoft, MediaGo), campaign optimization for ROAS/CPA, data analysis (Google Analytics, Excel), creative copywriting for advertorials, cross-functional collaboration, project management.
Preferred skills
Experience in Health, Insurance, or Financial Services verticals, familiarity with Asana or Airtable, ability to work across global time zones.
Technologies
Taboola, Outbrain, Microsoft, MediaGo, Google Analytics, Excel, Asana, Airtable
Responsibilities
Manage and optimize high-budget native campaigns to meet performance targets; launch new campaigns across new products and partners; analyze campaign data to generate actionable insights; collaborate with creative teams to develop winning copy and ads; test new targeting, bidding, and audience strategies; provide regular performance reports to stakeholders.
Seniority
Mid-Senior, hands-on IC
