Team Lead Media Buyer (Dating- FB) - new team
Core
Lead and scale Facebook Dating advertising campaigns, building a new team from scratch to manage profitable media buying operations.
Role type
Senior Media Buyer / Team Lead (Facebook Dating)
Builds
Profitable Facebook Dating ad campaigns and a dedicated media buying team
Domain
Dating industry, Digital Marketing
Required skills
Facebook Ads expertise, Dating vertical experience, Team leadership, Data analysis (ROI, CPL, CPA, CR, EPC, CTR, CPM), Autonomous decision making
Preferred skills
Recent successful cases in Dating, Experience managing media buying teams, Multi-GEO experience
Technologies
Facebook Ads, Dating platforms
Responsibilities
Launch and scale Facebook Dating campaigns, Test creatives and landing pages, Hire and mentor media buyers, Build processes and KPIs, Define team strategy and growth points
Seniority
Senior, hands-on IC with leadership responsibilities