Senior Manager of Sales Development
Core
Open doors with enterprise marketing leaders to build relationships and develop qualified new-business opportunities for senior business development colleagues to close.
Role type
Senior Manager of Sales Development (Individual Contributor)
Builds
Enterprise agreements combining consulting services with enterprise SaaS for marketing data and analytics
Domain
Marketing data, analytics, and commercial measurement
Required skills
Enterprise sales prospecting, cold calling, email outreach, networking, lead qualification, Salesforce management, consultative selling, stakeholder management, long-cycle sales navigation
Preferred skills
Experience with marketing data/analytics solutions, industry event participation, thought-leadership content utilization
Technologies
Salesforce
Responsibilities
Build a pipeline of qualified new-business opportunities through targeted research, cold calling, email outreach, and networking; Follow up on marketing-generated leads and assess relevance; Attend industry events to represent the company and turn connections into conversations; Research target companies and marketing priorities; Engage CMOs and decision-makers in discovery conversations; Nurture relationships over long enterprise sales cycles; Hand qualified opportunities to senior business development colleagues with clear context; Maintain accurate Salesforce records; Develop and progress opportunities to support team revenue targets