Senior Director, Sales and Marketing
Core
Lead commercial strategy and accelerate profitable growth for Brother Mexico's Consumer and Commercial businesses across Printing, Labeling, Personal/Home, and Industrial Printing portfolios.
Role type
Senior Director, Sales & Marketing (Regional Business Leader)
Builds
Integrated Sales & Marketing organization for a MXN 2.5B+ revenue business
Domain
Consumer Technology / Office Equipment / Industrial Printing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Commercial strategy, revenue growth, market share expansion, Go-to-market strategy, pricing management, channel strategy, organizational leadership, financial planning, stakeholder management, business acumen
Preferred skills
Consumer technology experience, multinational environment experience, organizational transformation, executive partnership
Technologies
Business intelligence tools, CRM systems, marketing automation platforms
Responsibilities
Own and lead Sales & Marketing strategy for Mexico; Define portfolio, product, channel, pricing, and demand-generation strategies; Build and develop a high-performing Sales & Marketing leadership team; Lead commercial planning, budgeting, forecasting, and performance management; Serve as a senior commercial partner to Brother International Corporation and Brother Industries, Ltd.
Seniority
Senior Director, Regional Executive