Field Marketing Director– Infrastructure Events and Launches
Core
Lead field marketing strategy, build demand, grow pipeline, and elevate narratives for global infrastructure product launches and events.
Role type
Senior Field Marketing Director (Infrastructure)
Builds
Global demand generation programs, event content, and launch campaigns for Cisco's infrastructure portfolio.
Domain
B2B Technology / Network Infrastructure / Cloud
Deliverable
product features
Required skills
B2B technology marketing strategy, event marketing leadership, Tier One launch execution, executive-level messaging, cross-functional partnership, budget management, marketing automation (Eloqua/Salesforce), stakeholder influence
Preferred skills
MBA, Networking/Cybersecurity/Cloud sector experience, global team leadership, multi-region launch design, advanced analytics
Technologies
Eloqua, Salesforce
Responsibilities
Set field marketing strategy for the infrastructure portfolio, plan and execute integrated programs with Sales and Channel teams, build relationships with key customers and influencers, manage marketing budgets and measure ROI, coordinate with global marketing organizations, define content frameworks for events and launches, socialize plans and results with senior leadership
Seniority
Director, strategic leadership & execution
