Digital Specialist, Channel Partner Communications - Japan
Core
Shaping Apple's presence in partners' digital environments to maximize product presentation impact and deliver compelling product stories through marketing innovation.
Role type
Senior marketing communications specialist (channel partner focus)
Builds
Global digital touchpoints and customer journey experiences for Apple products across partner channels
Domain
Consumer electronics marketing, digital strategy, e-CRM
Deliverable
product features
Required skills
Brand strategy, digital platform expertise, e-CRM implementation, international account management, data analysis, creative direction
Preferred skills
Strategic storytelling, cross-functional leadership, workshop facilitation, visual storytelling, stakeholder influence
Technologies
CRM systems, social media platforms, e-commerce platforms, performance marketing tools
Responsibilities
Drive innovative partner strategies and creative work for Apple products; Synthesize global comms trends to optimize advertising and digital efforts; Manage and optimize customer relationships using CRM systems; Collaborate with global teams and external partners (Carriers, Retailers, Banks, etc.); Inspire and share best practices with the global network of Partner Communications Managers
Seniority
Senior, hands-on IC with strategic influence