Startups Marketing Lead
Core
Own the startup marketing program end-to-end, building partnerships, acquisition funnels, and brand presence to make Sentry the default monitoring choice for new companies.
Role type
Startup Marketing Lead (Growth & Partnerships)
Builds
Startup acquisition funnel, partner ecosystem, community presence, and startup-specific content campaigns.
Domain
B2B SaaS / Developer Tools / Application Monitoring
Deliverable
product features
Required skills
startup marketing, growth marketing, partnership management, ecosystem engagement, funnel design, content strategy for technical audiences, program building from scratch, data-driven measurement
Preferred skills
background in operations/policy/legal/engineering, experience with accelerators/VCs/deal platforms, scrappy execution style
Technologies
None explicitly listed
Responsibilities
Build and scale startup partnerships with accelerators, incubators, and VCs; Own the startup acquisition funnel from free plan to paid expansion; Represent Sentry at founder events and tech conferences; Create content and campaigns tailored to founders and early engineers; Shape the startup program structure and onboarding experience; Measure program impact against revenue outcomes
Seniority
Mid-Senior, hands-on IC