Senior Principal Solutions Marketing, International
Core
Build and scale customer-centric sales enablement across international markets by translating global solution narratives into locally relevant tools for sellers.
Role type
Senior Principal Solutions Marketing (International)
Builds
Sales playbooks, buyer personas, talk tracks, discovery guides, and seller training materials for enterprise B2B markets.
Domain
Enterprise B2B SaaS/DaaS solutions marketing
Deliverable
product features
Required skills
International/multi-region marketing experience, cross-functional program leadership, sales playbook development, content localization, enterprise buying group analysis, stakeholder influence, seller training and activation, project management
Preferred skills
Coaching distributed teams, regional regulatory knowledge, understanding enterprise purchasing behavior, international travel (up to 30%)
Technologies
N/A
Responsibilities
Adapt global solution narratives to local market dynamics and regulatory environments; Develop persona-based enablement including playbooks and objection handling; Translate complex customer challenges into practical seller tools; Create scalable frameworks for consistent enablement across regions; Partner with sales, product, and legal teams to deliver field-ready materials; Analyze enterprise buying group decision-making processes; Influence senior stakeholders across functions and geographies; Train and activate sellers across cultures and markets; Measure adoption and improve enablement based on feedback
Seniority
Principal, strategy & mentorship