Associate Director, Paid Social
Core
Develop innovative paid social strategies and lead a team of practitioners to execute campaigns across Meta, TikTok, Pinterest, Reddit, and Snapchat for client growth.
Role type
Senior IC performance media strategist (paid social)
Builds
Paid social media campaigns and performance media plans
Domain
Digital marketing / Performance media
Required skills
Paid social strategy, team leadership, campaign management, data analysis, client relationship management, cross-functional collaboration, agile project management, performance media planning, platform expertise (Meta, TikTok, Pinterest, Reddit, Snapchat), strategic thinking
Preferred skills
Social commerce experience, start-up environment adaptability, hands-on approach to media process
Technologies
Meta, TikTok, Pinterest, Reddit, Snapchat, DoubleClick, DoubleVerify, Microsoft Office
Responsibilities
Oversee execution of paid social campaigns across multiple platforms; Lead development of data-driven performance media plans; Mentor junior team members; Build and maintain strong client relationships; Drive adoption of account management best practices; Analyze performance data and recommend actionable insights
Seniority
Senior, hands-on IC with management responsibilities