Performance Business Director
Core
Lead performance planning for a major finance client, shaping a transformational operating model and delivering integrated performance solutions.
Role type
Senior leadership performance planning director
Builds
Integrated performance media strategies, channel plans, and connected solutions for a finance client
Domain
Digital marketing, performance media, finance sector
Required skills
Digital planning, performance media strategy, measurement frameworks, stakeholder management, team leadership, commercial awareness, strategic innovation
Preferred skills
Test-and-learn approach, cross-functional collaboration, mentoring
Technologies
Digital marketing tools, measurement frameworks
Responsibilities
Lead development of integrated performance media strategies, create best-in-class channel plans, champion test-and-learn approaches, build trusted relationships with senior stakeholders, identify innovative opportunities across media and technology, lead cross-functional collaboration, support team development and mentoring
Seniority
Senior, strategic leadership