Senior Product Manager - Credit Cards (Engagement & Retention)
Core
Lead a team of Product Managers and Analysts to drive customer engagement, retention, and commercial performance across a credit card portfolio using behavioral analytics and lifecycle strategies.
Role type
Senior Product Manager (Credit Cards Engagement & Retention)
Builds
Targeted customer propositions and multi-channel engagement programmes
Domain
Banking / Credit Cards / Consumer Lending
Deliverable
product features
Required skills
Customer engagement strategy, retention strategy, lifecycle management, behavioral analytics, cross-functional leadership, commercial acumen, stakeholder management, team coaching
Preferred skills
Credit card marketing principles, customer journey design, marketing technology, digital engagement platforms
Technologies
behavioral analytics tools, marketing technology platforms
Responsibilities
Shape customer propositions and lifecycle strategies, lead cross-functional initiatives with Marketing/Digital/Data/Operations/Risk, coach and develop product team members, influence senior decision-makers on strategic priorities
Seniority
Senior, hands-on IC with team leadership