Marketing Communications Manager
Core
Lead end-to-end delivery of integrated media and creative communications campaigns, with a specific focus on large-scale AV-led marketing across TV, BVOD, online video, social, and digital channels.
Role type
Senior Marketing Communications Manager (Campaigns & AV)
Builds
Integrated marketing campaigns and brand-building activities for Lloyds Banking Group's iconic brands
Domain
Financial Services / Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Campaign leadership, AV-led campaign execution, creative development with agencies, emerging media channel strategy, matrix organization collaboration, stakeholder influence, budget management, regulatory compliance (FCA)
Preferred skills
Experience in progressive marketing environments, innovation and transformation, change management
Technologies
TV, BVOD, online video, social media, OOH, digital channels
Responsibilities
Lead end-to-end delivery of integrated media and creative communications campaigns; Partner across Full Funnels and Accelerator teams to deliver integrated campaigns; Develop bold, insight-led creative with world-class agencies; Champion progressive marketing approaches and emerging technologies; Inspire and guide a high-performing team; Manage budgets with rigor; Maintain compliance and risk standards
Seniority
Senior, hands-on IC with line management responsibilities