Senior Paid Media Associate
Core
Senior Associate responsible for scaling paid media efforts across TV, CTV, Audio, Display, and digital channels to drive audience growth and incremental revenue.
Role type
Senior IC paid media associate
Builds
Paid media campaigns and media plans for SeatGeek's ticketing platform
Domain
Ticketing industry + digital media buying
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Media planning fundamentals, audience strategy, reach and frequency, flighting, inventory management, budget allocation, campaign execution, agency management, incrementality testing, data-driven decision making
Preferred skills
Experience with emerging media channels, sophisticated measurement approaches, proactive curiosity
Technologies
DRTV, CTV, Audio, Display, Online Video, buying platforms
Responsibilities
Develop media strategy across video, audio, and display channels; manage campaign setup, targeting, pacing, and optimization; execute testing roadmaps for channel effectiveness; partner with agencies and internal teams; monitor performance and maintain budget trackers
Seniority
Senior, hands-on IC