Marketing 2IC Manager
Core
Support the Chief Experience Officer and lead marketing initiatives, including strategy execution, team guidance, and customer experience management for insurance and SaaS brands.
Role type
2IC Marketing Manager
Builds
Marketing strategies, campaigns, and customer journey maps for East West Group brands
Domain
Insurance and SaaS
Required skills
Marketing strategy, team leadership, digital marketing, SEO/SEM, CRM systems, customer journey mapping, performance analytics
Preferred skills
Creative thinking, innovation, cross-functional collaboration, process adherence (via careerplan.io/jobs/14a23dab-aa44-4934-aa7b-6e38d70328c4-marketing-2ic-manager-at-ryno-insurance-services-pty)
Technologies
Digital marketing tools, SEO/SEM platforms, CRM systems
Responsibilities
Drive end-to-end marketing initiatives from strategy to execution, mentor and coordinate the marketing team, collaborate with internal teams and external vendors, oversee customer journey mapping, ensure content quality across platforms, track marketing performance and adjust strategies, support the CXO with decision-making and resource planning
Seniority
Mid-level, hands-on IC