Social Analyst, L2
Core
Execute, optimize, and manage high-profile paid social media campaigns across Meta, TikTok, Snapchat, Pinterest, and Twitter to drive client ROI.
Role type
Senior Social Media Analyst (Paid Social)
Builds
Paid social media campaigns and performance reports
Domain
Digital Marketing / Social Media Advertising
Required skills
Paid social campaign management, Meta advertising, TikTok advertising, A/B testing, performance analysis, budget management, audience targeting
Preferred skills
International client communication, French language proficiency, strategic recommendations
Technologies
Meta Ads Manager, TikTok Ads Manager, Google Analytics, Excel
Responsibilities
Set up campaigns independently based on onshore briefs, monitor performance and implement optimization strategies, conduct A/B testing on ad creatives, track and report on key metrics, manage campaign budgets, troubleshoot campaign issues, deliver post-campaign analysis reports
Seniority
Senior, hands-on IC