Vice President, Precision Strategy
Core
Senior growth leader responsible for evangelizing, adopting, and scaling Precision Growth solutions across Publicis Media and its clients.
Role type
Vice President, Precision Strategy (Senior IC)
Builds
Precision Growth solutions adoption and client growth strategies
Domain
Digital Media / Programmatic Advertising
Deliverable
product features
Required skills
Executive storytelling, relationship building, commercial acumen, strategic mindset, stakeholder alignment, ambiguity navigation
Preferred skills
Programmatic fluency, data-driven growth strategies, C-suite presentation experience
Technologies
DSPs, SSPs, retail media networks, publishers, identity solutions, AI-enabled buying, automation
Responsibilities
Evangelize and drive adoption of Precision Growth solutions; Build relationships across agency, network, and client teams; Support executive discussions and internal business reviews; Identify new business and organic growth opportunities; Develop strategic perspectives on programmatic marketplace dynamics.
Seniority
VP, strategic leadership