Senior Programmatic Strategist (Remote US)
Core
Client-facing Programmatic Strategist managing day-to-day programmatic campaigns, strategy development, and optimization for B2B/SaaS clients.
Role type
Senior Programmatic Strategist (Client-Facing)
Builds
Custom programmatic media strategies and campaigns across Display, Native, Video, and Audio channels
Domain
B2B Performance Marketing / Programmatic Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic media planning, DSP campaign building and optimization, data integration for audience targeting, performance reporting, cross-functional coordination, client relationship management
Preferred skills
B2B experience, experience with TTD and DV360, driving programmatic growth with budgets over $50k/month
Technologies
DV360, The Trade Desk (TTD), Demand-Side Platforms (DSPs)
Responsibilities
Develop comprehensive media strategies aligned with client objectives, build and optimize campaigns across various DSPs, generate and analyze performance reports, serve as primary point of contact for clients, present campaign plans and strategic recommendations
Seniority
Senior, hands-on IC