Retail Media Insights & Strategy Manager (m/w/d)
Core
Develop strategic insights and recommendations from retail media, campaign, market, category, and e-commerce data to drive growth and manufacturer partnerships.
Role type
Senior Retail Media Insights & Strategy Manager
Builds
Strategic recommendations, storylines, and analytics approaches for sales and business reviews
Domain
Retail Media, Performance Marketing, E-Commerce
Deliverable
dashboards & analysis
Required skills
Retail Media, Performance Marketing, Programmatic Advertising, Strategic Thinking, Data Analysis, SQL, BI Tools, Stakeholder Management
Preferred skills
Experience translating insights into commercial decisions, KPI logic definition
Technologies
SQL, BI Tools
Responsibilities
Develop strategic recommendations from multi-source data; Identify performance drivers and upselling potentials; Collaborate with data teams on analysis requirements and dashboard development; Define KPI logic and reporting standards; Present insights to sales and business review teams
