(Senior) Global Brand Manager / Team Lead (m/f/d)
Core
Develop mid-term vision, strategy, and brand identity for respiratory (Sinupret) or women's health (Canephron) products, ensuring consistency across channels and managing the product lifecycle.
Role type
Senior Global Brand Manager / Team Lead
Builds
Global brand presence and product portfolio for herbal medicines
Domain
Pharmaceutical / Herbal Medicine
Deliverable
product features
Required skills
Brand strategy development, market and consumer research, brand identity management, product lifecycle management, budget planning, cross-functional team leadership, creative campaign development
Preferred skills
Experience with 'How Brands Grow' approach, team leadership, German language proficiency
Technologies
None stated
Responsibilities
Develop brand strategy and vision, manage brand identity and consistency, conduct market research, lead product lifecycle management, plan and monitor brand budgets, create creative campaigns, lead cross-functional teams
Seniority
Senior, hands-on IC / Team Lead
