Marketing & Communications Manager Deutschland (m/w/d)
Core
Build brand awareness and generate sales conversations for OIXIO's IT services and cybersecurity solutions among German mid-sized industrial companies.
Role type
B2B Marketing & Communications Manager
Builds
Brand presence, sales pipeline, and market entry for OIXIO in Germany
Domain
IT Services, Cybersecurity, Industrial IoT, Cloud
Deliverable
product features
Required skills
B2B marketing strategy, campaign management for target accounts, LinkedIn marketing, PR and media relations, event organization, content creation (case studies, presentations), CRM management, web analytics, technical communication
Preferred skills
Experience in IT services or managed services, experience in industrial mid-market, multilingual content creation
Technologies
Microsoft Dynamics 365 CRM, LinkedIn Campaign Manager, SEO tools, Web analytics platforms
Responsibilities
Develop market messages and translate offerings into clear stories for IT and executive leadership; Execute targeted campaigns to convert interest into sales meetings; Build and manage LinkedIn presence for the company and experts; Cultivate relationships with industry and regional media; Organize events and select trade shows; Create persuasive content including case studies and videos; Measure campaign effectiveness and manage activities in CRM
Seniority
Mid-level, hands-on IC