Key Account Manager
Core
Own and grow key independent retail partnerships to deliver profitable growth through strategic account planning and execution.
Role type
Key Account Manager (FMCG/Retail)
Builds
Strategic account plans, promotions, pricing strategies, and in-store activation activities for beverage brands.
Domain
Fast-Moving Consumer Goods (FMCG) / Retail / Beverages
Deliverable
product features
Required skills
Strategic account planning, commercial acumen, data analysis, negotiation, stakeholder management, team leadership, performance monitoring
Preferred skills
Experience in FMCG or retail, managing key accounts, financial analysis, adaptability
Technologies
Data and performance metrics tools
Responsibilities
Develop and deliver strategic account plans to achieve revenue and profitability targets; Lead end-to-end execution of business plans including promotions and pricing; Partner with field teams to drive in-store execution and compliance; Build and manage long-term customer relationships from head office to store level; Monitor performance and use data to optimize plans; Lead customer reviews and negotiations.
Seniority
Mid-Senior, hands-on IC
