Senior Marketing Manager, Japan
Core
Lead Resmed's marketing function in Japan, driving consumer demand and physician engagement for sleep apnea solutions across B2C and B2B channels.
Role type
Senior Marketing Manager (Japan)
Builds
Integrated omnichannel marketing programs and go-to-market strategies for consumer and provider audiences.
Domain
Healthcare (Sleep Apnea) / Consumer & Provider Marketing
Deliverable
product features
Required skills
Omnichannel marketing strategy, B2C and B2B marketing, commercial acumen, cross-functional leadership, campaign performance tracking, stakeholder relationship management, event management, sales enablement
Preferred skills
Global multinational experience, Salesforce/Asana/Adobe Creative Suite proficiency
Technologies
Salesforce, Asana, Adobe Creative Suite
Responsibilities
Shape and implement impactful marketing campaigns and go-to-market programs; Lead and execute the Japan marketing strategy; Design cohesive consumer and provider marketing programs; Drive discipline in capturing and reporting on campaign performance; Foster relationships with healthcare professionals and KOLs; Support presence at industry events; Partner globally on product launches and brand campaigns; Develop marketing collateral for sales teams.
Seniority
Senior, hands-on IC