B2B Sales Lead, UK
Core
Design and execute Neko's first B2B sales strategy to generate employer deals and build a repeatable go-to-market playbook for corporate clients.
Role type
Senior B2B Sales Lead (Build-and-Prove)
Builds
B2B sales playbook, employer deals, and commercial foundations for corporate wellness programs
Domain
Preventive health / Employee wellness / B2B Sales
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
B2B sales strategy, full sales cycle management, prospecting, outreach, proposal writing, closing deals, unit economics, data-driven pipeline management, early-stage startup experience
Preferred skills
Network in Birmingham/Manchester business community, experience selling to HR/C-suite in professional services/tech/finance, knowledge of benefit platforms
Technologies
CRM tools, sales automation platforms, data analytics tools
Responsibilities
Build targeted prospect lists, run outreach and activation campaigns, convert employer deals, initiate conversations with benefit platforms, deliver hypothesis readouts on market fit, scale the program to London, manage the sales pipeline, coordinate with marketing for events, develop pricing and packaging strategies
Seniority
Senior, hands-on IC with strategic ownership
