Senior Product Marketing Manager, Trading & Optimization
Core
Shape go-to-market strategy, positioning, and messaging for Volue's Commercial Operations portfolio (energy trading and asset optimization software) serving traders, asset owners, and utilities across Europe.
Role type
Senior individual contributor product marketing manager
Builds
Segmented go-to-market strategies, product launches, sales enablement materials, and demand generation campaigns
Domain
Energy trading, asset optimization, European power markets, B2B software
Deliverable
product features
Required skills
Product marketing ownership, market segmentation, go-to-market strategy, sales enablement, competitive intelligence, data-driven performance analysis, AI tool integration
Preferred skills
Energy/power trading domain experience, industrial software background
Technologies
AI tools for research and content development
Responsibilities
Own value propositions and messaging frameworks; develop segmented GTM strategies; lead product launches and demand engine; create sales enablement materials; translate product capabilities into customer value; build market and competitive intelligence; develop customer references and thought leadership; optimize launch and campaign performance
Seniority
Senior, hands-on IC