海外广告投放优化师（J106355）
Core
Design global ad spend strategies and optimize conversion across North America, Europe, Southeast Asia, and Latin America using data-driven mechanisms.
Role type
Senior performance marketing optimization specialist (global)
Builds
Scalable user acquisition and retention for AI/AIGC, tool, content, and subscription products
Domain
Global digital advertising and mobile app growth
Required skills
Global ad strategy, A/B testing, attribution analysis, creative iteration, cross-functional collaboration, data tracking setup, SQL, GA4, Appsflyer
Preferred skills
AI/AIGC product experience, large budget management, automation workflow building, specific regional methodologies (LatAm, SE Asia, Europe, US)
Technologies
Google SEM, Google UAC, Meta, TikTok, DSP, Appsflyer, Meta CAPI, TikTok Pixel, MMP, GA4
Responsibilities
Develop global ad strategies combining region, budget, channel, and product features; Establish data-driven optimization loops via A/B testing and user journey analysis; Lead cross-functional collaboration on creative, product, and data teams; Build and maintain conversion tracking and attribution systems
Seniority
Senior, hands-on IC
