Growth Management - Telco I Experience 2-4 Years
Core
Data-driven Growth role supporting mobile app and SuperApp ecosystem through user acquisition, retention, engagement, and GTM strategy optimization.
Role type
Growth Manager (IC)
Builds
Mobile app and SuperApp user growth, campaign performance, and go-to-market execution for Paytm's financial and digital platforms.
Domain
Fintech / Mobile Payments / Digital Commerce
Deliverable
product features
Required skills
Growth metrics analysis, customer funnel analysis, campaign planning & execution, A/B testing, stakeholder collaboration, data visualization, project management
Preferred skills
GA4, Looker Studio, customer segmentation, lifecycle marketing
Responsibilities
Analyze campaign performance and track conversion KPIs; Monitor retention, reactivation, and engagement metrics; Conduct funnel and cohort analyses; Track campaign ROI and CPA; Assist in designing and analyzing go-to-market plans; Support A/B testing and experimentation; Prepare actionable growth reports and maintain dashboards.
Seniority
Mid-level, hands-on IC