Revenue Enablement Program Manager
Core
Design, build, and manage end-to-end sales enablement programs for Cohere's field teams in North America to drive GTM results.
Role type
Program Manager, Sales Enablement
Builds
Sales enablement programs, resources, and operational frameworks for field teams
Domain
Enterprise AI / Security-first AI
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Program management, stakeholder alignment, content creation, analytics, MEDDPICC methodology, certification program design, automation/AI workflow development, cross-timezone coordination
Preferred skills
Experience scaling global functions, AI product knowledge
Technologies
MEDDPICC, enablement content platforms, AI tools for workflow automation
Responsibilities
Own enablement programs from design through rollout, measurement, and iteration; Partner with Product, Marketing, Sales Leadership, and RevOps to align GTM priorities; Create and curate high-impact resources (playbooks, battle cards, demo scripts, certification programs); Establish KPIs and use analytics to refine initiatives; Operationalize MEDDPICC methodology into everyday seller behavior; Build certification paths that accelerate new seller productivity; Maintain and evolve the enablement content platform; Identify automation opportunities and develop practical AI workflows; Work directly with field leadership on joint calls, deal coaching, and in-market visits; Translate field insights into updated content and qualification guides
Seniority
Mid-level, hands-on program owner