Partnership Effectiveness Manager
Hybrid
Core
Lead the development and delivery of comprehensive measurement and reporting frameworks to evaluate the effectiveness and value of clients' sport partnerships.
Role type
Partnership Effectiveness Manager
Builds
Measurement frameworks, ROI models, and performance reports for sports marketing partnerships
Domain
Sports marketing and sponsorship analytics
Deliverable
dashboards & analysis
Required skills
Partnership evaluation, sponsorship analytics, ROI modelling, data visualization, stakeholder alignment, research project management, data auditing, strategic reporting
Preferred skills
Sports marketing experience, B2B marketing measurement, econometric analysis, marketing mix modelling, CRM platform usage
Technologies
Nielsen, Kantar, YouGov, Tableau, Power BI, Excel, PowerPoint, HubSpot, Salesforce