Senior User Acquisition Manager I
Core
Own and optimize performance marketing campaigns to drive user growth for a mobile gaming loyalty app in Korea, Japan, and APAC markets.
Role type
Senior User Acquisition Manager
Builds
User base for a mobile gaming rewards app
Domain
Mobile gaming / Performance marketing
Required skills
Performance marketing strategy, Budget management, Data analysis, Creative development insights, Partner relationship management, Mobile advertising technologies (SDK, DSP, SSP), Platform expertise (Facebook, Google), Market dynamics analysis
Preferred skills
N/A
Technologies
Facebook, Google, SDK networks, DSPs, SSPs
Responsibilities
Lead data analysis and optimize UA campaigns based on internal performance KPIs, Monitor and present in-depth reports on campaign performance to stakeholders, Provide input and data-driven insights into creative development, Manage relationships with existing partners and identify new platforms, Engage with cross-functional teams to align on goals, Stay up-to-date on user acquisition trends in Korea & Japan
Seniority
Senior, hands-on IC