Marketing Specialist
Core
Support the planning and delivery of marketing plans and promotional campaigns for RAA's motoring and home products in South Australia.
Role type
Marketing Specialist
Builds
Marketing campaigns and promotional materials for motoring and home insurance products
Domain
Insurance / Automotive / Home Services
Deliverable
product features
Required skills
Campaign planning, Project coordination, Category segmentation, Pricing analysis, Commercial modelling, Multi-channel marketing, Performance measurement, Stakeholder management
Preferred skills
Digital marketing certification, Category management experience, Experience in member-based organizations
Technologies
AI-supported pricing tools, Market analysis platforms
Responsibilities
Develop fresh approaches for marketing campaigns, Coordinate content and media resources, Track campaign performance against targets, Analyze prices and margins to support product roadmap decisions, Partner with cross-functional teams to align messaging and insights