Digital Marketing Manager
Core
Manage end-to-end digital marketing campaigns across multiple channels including SEO, SEM, social, email, and e-commerce to drive brand visibility and performance.
Role type
Digital Marketing Manager
Builds
Omnichannel digital campaigns, website content, and product listings
Domain
Health and wellness / Digital Marketing
Deliverable
product features
Required skills
Campaign management, SEO, SEM, organic social strategy, email marketing, content marketing, GA4, Google Ads, Amazon content optimization, stakeholder coordination, data analysis
Preferred skills
AI discovery platforms, test-and-learn methodologies
Technologies
GA4, GSC, Google Ads, Facebook Business Manager, CMS
Responsibilities
Manage digital marketing activity across campaigns and key brand priorities; Support SEO and content strategies for brand visibility; Coordinate website updates and campaign assets; Work with media agencies to brief and optimize Google Ads; Support product content optimization on Amazon; Manage organic social content strategy and community engagement; Review digital performance and turn data into insights; Support test-and-learn activities across creative and targeting; Manage timelines, briefs, and stakeholder communication.
Seniority
Mid-level, hands-on manager