Global Senior CRM & Lifecycle Designer
Core
Designing and evolving global CRM and lifecycle experiences across email, push, in-app, and landing pages to shape learner engagement and long-term progress.
Role type
Senior CRM & Lifecycle Designer (Product Designer)
Builds
Lifecycle experiences connecting CRM to the broader product journey for learners
Domain
Ed-Tech / Customer Relationship Management
Deliverable
product features
Required skills
CRM/lifecycle design, product thinking, creative concept development, visual design, cross-functional collaboration, data-driven iteration
Preferred skills
storytelling, experimentation, business acumen
Technologies
email, push notifications, in-app interfaces, landing pages
Responsibilities
Translate business goals into lifecycle experiences with clear hypotheses; ensure consistency between in-product UX and CRM communications; develop creative concepts for everyday touchpoints; partner with Product, Engineering, Marketing, and Content teams; use data and insights to iterate on performance.
Seniority
Senior, hands-on IC