Field Marketing Specialist
Core
Scale in-person presence for sequencing services at scientific conferences and sales events to build pipeline and trust with the scientific community.
Role type
Field Marketing Specialist (Event Execution & Brand Experience)
Builds
In-person booth experiences, field marketing programs, and sales account-based events for a genomics sequencing platform.
Domain
Life Sciences / Genomics / Biotech
Deliverable
product features
Required skills
Event project management, booth design and build, logistics coordination, budget management, lead capture, team leadership, Salesforce/HubSpot proficiency, hands-on physical setup
Preferred skills
Startup experience, life science/genomics background, conference booth end-to-end experience, field program experience (roadshows), Google Workspace proficiency
Technologies
Salesforce, HubSpot, Popl, Luma, Google Workspace
Responsibilities
Plan and execute tradeshow calendar for major scientific conferences; design and build company booths; coordinate logistics, vendors, and AV; brief and direct booth teams; manage budgets and contracts; track leads and feedback; execute field marketing roadshows and sales events.
Seniority
Mid-level, hands-on IC
