Integrated Campaign Manager, North America (New York or Chicago)
Core
East Coast marketer owning integrated field marketing and campaigns across North America, focusing on Tier 1 financial services accounts.
Role type
Senior IC integrated campaign manager (field marketing & ABM)
Builds
Full-funnel, account-focused campaigns combining digital, ABM, SDR plays, content, and in-person/virtual executive events
Domain
B2B SaaS (secure business collaboration) targeting financial services
Deliverable
product features
Required skills
Integrated campaign planning, field marketing execution, ABM strategy, sales partnership, data analysis, global strategy localization
Preferred skills
Experience with Tier 1 accounts, financial services/fintech background, C-level stakeholder management
Technologies
None explicitly stated
Responsibilities
Partner with regional Sales leadership to define focus segments and priorities; Plan and deliver integrated multi-channel campaigns; Own regional field marketing including events and offline touchpoints; Deliver and evolve ABM foundations and plays; Track performance and pipeline impact; Translate global strategy into regional inputs
Seniority
Mid-Senior, hands-on IC
